Choosing an Affiliate Product
If you want to make great money with affiliate marketing, you need to choose the right product to promote. If you choose the wrong product, your conversions could be horrible and you could end up losing money rather than making it!
There are many factors to consider when you are looking for an affiliate product to promote:
The price of the product is important. If the price is too high, it will be difficult to sell. Surprisingly if the price is too low it may also be difficult to sell, because people may see the product as low quality or a scam! The price should be reasonable and moderate.
Do some research to find out if there are a lot of complaints about the product or the company selling it. If you find a lot of complaints, you should probably stay away. All products will have some complaints, but if you see too many it’s a bad sign.
The sales process is very important. Is the site attractive and easy to use? Is the sales text convincing? Is there enough information available about the product to help people make a buying decision?
You should try to think about whether this site would make YOU want to buy the product if you were in the market for it. This may be hard to determine if you aren’t in the market for a particular product, but you need to try. If there is very little information available or if the site is ugly or confusing, it may not get many sales.
Is the company’s customer service up to par? You can find out by contacting their support department by email or telephone and finding out how long it takes for the company to respond and how friendly they are to you.
The most important thing you can do is test. You can go through all of these tips for choosing a product and still come up with a dud. You must test every product for conversions. If your product doesn’t convert well enough to make you a profit on paid traffic, or if you get less than 1-2% conversions on free traffic, it’s probably a dud.
But don’t jump to that conclusion too early! You should send at least 500-1000 hits to a product before you give up on it. A test of 50-100 is not conclusive enough.
Tags: Affiliate Marketing, affiliate products, choosing an affiliate product